How Home Staging Helps Sell Your Home

Dated: 05/20/2019

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You've made the decision to sell your home! So, now what?! In addition to selecting the best real estate agent to represent you, you may also want to think about staging your home. Your agent might recommend a professional stager or even include staging services as part of their marketing plan. Either way, home staging has become an increasingly important factor in helping people sell their homes more quickly and for more money. Here are a few compelling reasons for why a seller should say "yes" to staging:

  • On average, 37% of staged homes sell above their listed price, according to a 2019 survey by the International Association of Home Staging Professionals and StagedHomes.com
  • Prelisted, staged homes spend 90% less time on the market than their non-staged competition, according to a 2016 report by the Real Estate Staging Association
  • A 2019 study by the National Association of Realtors confirmed that 83% of home buyers find it easier to visualize a property as their future home when it's staged.

Home stagers lend a fresh set of eyes to a house and its belongings, without the emotional attachment. They use their design skills to accentuate the best features of your home - whether through re-arranging existing furniture to optimize your floor plan, de-cluttering key areas, helping with paint color selection, or even bringing in furniture and decor to make your home appeal to most buyers.

Remember that buyers will decide whether or not they like your home within the first few minutes after entering - and you only have one chance to make a first impression! Don't be the seller who skimped on staging, especially if competition is fierce and there are other similar homes listed for sale in your area. The cost of staging will ALWAYS be less than the cost of your first price reduction. 

To learn more about what home staging is - including its benefits, how the process typically works, and what's often included (or not), check out this helpful Houzz article which served as the inspiration for this post. 

If you'd like to learn more about how staging plays a critical part in my overall marketing plan for sellers, I'd encourage you to contact me via email at melissa@avalaraustin.com or call/text at 512-230-4419.

You'll also want to make sure to check out my previous blog post on Tips for First-Time Home Sellers.

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Melissa Van Leeuwen

Though I was born and raised in Panama, I've lived in Texas since 2002 - spending seven years in the DFW area before moving....

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